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Ubisoft Cancels Three Unannounced Projects, Skull And Bones Delayed Once Again

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Ubisoft Cancels Three Unannounced Projects, Skull And Bones Delayed Once Again, the development comes after the recent underperformance of newly launched games.

Ubisoft

Ubisoft, a leading video game developer and publisher, has recently updated its strategy for the near future and made a statement regarding its plans. In this statement, the company revealed that it has decided to cancel three unannounced games that were in development and has also delayed the release of its upcoming game, Skull and Bones. The reason for this shift in focus is attributed to the “major challenges” that the company is facing, as well as an industry that is rapidly changing and moving towards “mega-brands and long-lasting titles.”

Reason of Cancels

According to Ubisoft, its recent game launches have not performed as well as expected. The holiday season, which is typically a busy and profitable period for the company, was surprisingly slower this year. As a result, Ubisoft has decided to focus more of its efforts on building and expanding its current brands and live service titles. The company stated, “As a consequence, we have decided to cancel three unannounced projects, on top of the four already announced in July 2022.”

This decision is a significant shift in strategy for the company, as it will now be focusing more on its existing brands and live service titles, rather than developing new and unannounced games. The company believes that this will allow it to better navigate the challenges and changes that are currently taking place in the video game industry. Additionally, it will also help the company to build and maintain its current brands and live service titles, which have proven to be successful for the company in the past.

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Ubisoft CEO Statement

In a recent statement, Ubisoft CEO Yves Guillemot expressed disappointment in the company’s recent performance, citing “contrasted market dynamics” in the industry as well as worsening economic conditions affecting consumer spending. He specifically mentioned the underperformance of two of their games, Mario + Rabbids: Sparks of Hope, and Just Dance 2023, despite their positive reviews and player reception, as well as ambitious marketing efforts.

As a result of these factors, the company has revised its Q3 2022-23 net bookings target and now expects to reach approximately $779 million, down from its prior target of approximately $831 million. Additionally, the company’s highly anticipated game, Skull and Bones, which has been delayed several times since its initial reveal, will now be released in the 2024 fiscal year, which begins on April 1, 2023, and ends on March 31, 2024. This means that the game will not be released on the previously announced date of March 9, 2023.

Skull and Bones Gameplay | Trailer

(Video Credit: Ubisoft)

However, Ubisoft is taking steps to ensure that Skull and Bones will be a polished and well-balanced experience when it finally launches. The company has planned a beta phase for the game before its release, which will allow players to provide feedback and help the developers make any necessary adjustments before the game is officially released. This will be an opportunity for the players to experience the game in advance and for the company to get valuable input to make the game as good as possible before its official launch.

Conclusion

Yes, it is not uncommon for game development studios to cancel projects or delay their releases due to various reasons such as lack of resources, changes in market conditions, or shifting priorities. The COVID-19 pandemic has certainly had an impact on the gaming industry, with many studios facing challenges in terms of development and production. Additionally, the entry of new players such as Amazon into the industry may also be contributing to increased competition and pressure for established studios to perform well.

This information is collected from different gaming news platforms, and any update regarding the delayed game will be reported accordingly.

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Sammi Crawford is a gaming and tech reviewing editor on the TECHAPKZONE team. She joins the team in 2022 as a professional content writer. She is based in Sri Lank, Colombo. As a content writer, she has 3 years of experience covering games, Like PUBG, Free Fire, and Call of Duty. Sammi's eclectic taste in games includes racers, single-player shooters, open-world action, extreme sports, stealth, and music.

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